Best Practice | Addressing Staff Issues through Employee Experience Managers with Kaufland
Best Practice | Addressing Staff Issues through Employee Experience Managers with Kaufland
Starting in 2018, certified Top Employer Kaufland began operating a network of employee experience managers across sites in Europe. These are trained HR liaison officers who work to address employee welfare issues and solve challenges that might be putting a drag on business or individual performance. In our latest best practice focus, we are focusing on what brought in these managers and how they’re changing the employee experience for Kaufland workers.
This is just a snapshot of Kaufland’s innovative best practice; you can find the entire practice on our HR Best Practices database, which is exclusively available to Top Employers. Get inspiration and insight into the approach, challenges and learnings experienced by certified Top Employers. Access it now via the Top Employers Programme if you are certified, or learn more about it here!
Why the practice was needed:
It is challenging to keep an eye on employee engagement when an organisation like Kaufland has many employees scattered across many locations. For this reason, Kaufland introduced ‘employee experience managers’ (a Vertrauensperson, in German): a neutral, trustworthy, and independent liaison for all employees.
How the practice was implemented:
The primary objectives behind Kaufland’s practice of employee experience managers are:
Anchoring of the corporate principles and leadership approach.
Early detection of (potential) disputes.
To better understand the atmosphere/mood among frontline employees.
To provide support to employees in difficult situations.
In the European locations where Kaufland’s employee experience managers are active, every employee can freely contact a dedicated employee experience manager and access contact details for other employee experience managers via a page on the company intranet, should they prefer to speak to someone specific. Each employee experience manager acts as a confidante for receiving confidential feedback. Employees may remain anonymous if they wish to report a sensitive issue.
Employee experience manager responsibilities:
The main tasks of each employee experience manager at Kaufland are to:
Attend stores daily: talk with employees about their jobs, work-related problems, the store environment, etc.
Use employee feedback to identify work environment issues or business issues that could be improved.
Assist employees in handling issues with co-workers or to tackle personal problems having an impact on their work.
Improve employees’ perception of the company.
The typical employee experience manager:
has an HR background,
is skilled in psychology, mentoring and communication.
Kaufland offers special training, for instance, a mediation training course to support the work of the employee experience managers.
Results
Each employee experience manager has a target number of conversations to be held each month (approx. 300). The rationale behind this (as opposed to a target number of employees to speak with) is that sometimes, one employee may require several conversations to be had until their issue is resolved.
As a result of the work of the employee experience managers, Kaufland has improved many of its operational and work-related issues based on employee feedback.
The Era of Personalisation: Customising the Employee Experience at SAP India
By Billy Elliot, Regional Director for APAC, Top Employers Institute
Today’s workplace culture is in the midst of an unparalleled era of personalised experiences. Employees, similar to customers, desire treatment that caters to their individual needs and preferences. This change has propelled employers to shift from a people-centric approach towards a more person-centric one. Undoubtedly, the pandemic profoundly impacted reshaping expectations, with many people reevaluating their priorities.
Data from the 2023 Top Employers Institute Certification Programme shows a striking trend among the over 2 000 certified companies across 121 countries. Remarkably, 74% have updated their employee journeys to accommodate remote work dynamics—a 6% increase from the previous year. The Asia-Pacific (APAC) region is the most advanced in this regard, with 66% of Certified Top Employers having successfully implemented formal remote work options.
As part of the 2023 Top Employers Inspire event, I had the pleasure of hosting a presentation about this topic by Rashmi Raghuraja, Senior HRBP Consultant/PMO to the Head of HR at SAP Labs India. SAP India stands out as a leader in creating tailored employee experiences. Rashmi shared how the company addresses its workforce’s personal needs to enhance the end-to-end employee experience.
SAP India’s People Experience Programme was created “so we have an inclusive environment where people can be who they are. They don’t have to pretend or leave parts of themselves at home,” Rashmi explained. The programme has five foundational pillars to support that mission:
Pride: Fostering a sense of pride among employees, both in their association with the company and in their contributions to its success.
Purpose: Employees are encouraged to make connections between their daily tasks and the overarching company mission.
Innovation: Sustaining innovation through providing resources and platform tools employees can use to create and collaborate.
Appreciation: Each individual’s contributions are recognised as valuable to the company’s success.
Care: Genuine care and respect for employees is consistently demonstrated, bolstering a sense of belonging and support.
Providing autonomy over individual work schedules and habits was a priority as the company assessed its employee journey. “We have a real commitment to offering a flexible and trust-based work schedule,” said Rashmi. Feedback indicates they have successfully done so. The 2023 SAP Future of Work Trend report revealed a whopping 77% of SAP employees feel empowered to determine when and where they perform their tasks.
They achieved such a high level of success by forming a group of employees to facilitate the transition, the Change Ambassadors Community. This group functioned as a guiding force, coaching managers and teams as they navigated the shift towards flexible work arrangements. Rashmi described the HR team’s thought process, “We realised early on that this is going to be a journey of not just a few weeks or months. It’s going to take years. We wanted to bring our employees along on the journey and have a bottom-up approach.” Pilot programmes and continuous feedback loops kept stakeholders engaged and enabled adjustments.
Establishing a foundation of transparency and understanding within the company’s workforce was the motivation behind the People Unplugged Programme. Rashmi elaborated on this mission, “We wanted to have authentic conversations with leaders and offer a platform to debate, ideate, and collect feedback.” The first initiative was a six-part conversation series that engaged employees with company leaders.
All employees were invited to participate in these conversations featuring sensitive topics like performance management. Strikingly, 4,000 employees across India participated. These sessions were an opportunity to engage in genuine discourse to shed light on why the organisation did certain things and potentially pave the way towards something new. Ultimately, this series underscored SAP India’s commitment to creating a workplace culture that values open dialogue, mutual respect, and collective growth.
In the wake of transitioning back to business as usual after the pandemic, the need to assist employees with the adjustment became evident. “One of the things we heard often was that people were feeling lost as they came back. They knew about different programmes, platforms, and tools but not how to find them,” Rashmi explained.
To address this concern, a series of brainstorming sessions were organised. These sessions included employees representing a variety of roles and career stages. The primary objective was to understand any gaps in support and identify what resources might be helpful.
Through this process, recurring themes were identified and served as focal points for taking action. As a result, two programmes were created:
The Inspire Talk Series is a forum for insightful discussions,
The Career Mentoring Programme supports individuals feeling indecisive about their career path.
To conclude the presentation, Rashmi emphasised that SAP India focuses on providing their employees with the best possible workplace. She quoted author Jacob Morgan’s book The Employee Experience Advantage to emphasise her point, “In a world where money is no longer the primary motivating factor for employees, focusing on the employee experience is the most promising competitive advantage that organisations can create.”
Check out Rashmi’s full presentation to hear more about SAP India’s innovative programmes and the organisation’s plans for new initiatives in the near future.
Putting People First: Top Employers Institute Shares Insights About Building a Human-Centric Organisation
By Wouter van Ewijk, Global Head of Brand & Content, Top Employers Institute
Human Resource departments frequently consider how to attract and retain top talent. Top Employers Institute is no different. Paola Bottaro, People Director at Top Employers Institute, has found the most success by putting people first. Notably, the organisation is not alone in this endeavour. Taking a human-centric approach to the workplace is a practice steadily gaining traction.
So, what does this move to a human-centric model entail? During the 2023 Top Employers Inspire event, Paola and I discussed exactly that. I’ll share highlights of our discussion for companies interested in joining Top Employers Institute as a human-centric organisation.
The Basics: What is a Human-Centric Approach?
Essentially, this approach to the workplace recognises and accepts that people are people. Organisations acknowledge that their employees are multifaceted individuals with lives beyond the office.
It’s about enabling employees to work in the best way that suits their needs and preferences, rather than requiring them to adhere to standard hours or procedures. Employees at different phases of life, a new parent versus a recently hired university graduate, for example, will likely have very different preferences for the rhythm of their workday. Allowing employees to determine their workday and workflow does not impact organisational results overall, yet it has a profound impact on each individual’s work experience.
For Paola’s team, realising that there was no one-size-fits-all solution for creating a great workplace was a turning point. Reflecting on this moment, she shared, “We had a lot of conversations about what way of working would be best and we came to the conclusion that everyone is different, and we all need different things. Who are we to decide what each individual needs?” They concluded that in an ideal workplace, everyone gets to define the best way to work for themselves.
Another turning point was adapting to a primarily remote workplace during the COVID-19 pandemic. This transition was smoother than anticipated, and productivity remained very high. Paola elaborated on their observations, “Everyone was very responsible and wanted to perform well.
Actually, I had to make sure people took care of themselves much more than making sure that they were doing their jobs.” Seeing how well the company ran while employees worked remotely was a valuable lesson that built trust. Going forward, the company had complete confidence in allowing employees to decide how they want to work.
The Practicalities: How Does a Human-Centric Approach Work?
Trust is a critical component of making a human-centric approach successful. Granting employees the ability to set their work dynamics, whether that involves unconventional hours or regular breaks, requires a high level of trust that employees will continue fulfilling their responsibilities to the best of their ability, even without constant supervision. The focus is on outcomes, prioritising results above all else.
Top Employers Institue’s company culture fully embraces a human-centric approach with its three core values:
We are all professionals.
All professionals want to be successful.
We succeed when we achieve great things while taking care of our own wellbeing and each other.
That teams communicate about everyone’s needs and preferences is critical. As our conversation progressed, Paola gave a simple example that Top Employers Institute does not want employees to pretend to be available during traditional working hours if they are not. She explained that this freedom also benefits managers, “They don’t have to think about motivating their teams anymore. The core belief is that all professionals are intrinsically motivated to be successful.” Transparency about who is doing what and trust in employees to fulfil their responsibilities improves operations.
Although trust and open communication are generally recognised as positive values, translating them into practical action can be a challenge because doing so requires a shift in mindset. Top Employers Institute, like many organisations, was forced to try a new way of working during the pandemic.
The success of this experiment gave management the confidence to use a human-centric approach even after pandemic-related safety restrictions were lifted. Organisations that have not had the opportunity to test drive a new working model may struggle with transitioning from employees coming into the office every day during the same hours to people working from home at hours of their choosing. Embracing the values of trust and open communication in new ways needs to happen at all levels of the organisation for a human-centric approach to truly succeed.
If an employee is not performing well, the first step is to have a conversation. “Success is defined not only by great results but also by people’s wellbeing, which is a responsibility and not something that can be left to chance,” said Paola. Considering the complete picture of an employee’s life while navigating challenges is a central tenet of a human-centric approach.
The Impact: What are the Benefits of a Human- Centric Approach?
This approach gives employees the best possible work life, which fosters loyalty and productivity. It also creates great returns. Through this approach, organisations can:
Attract talent,
Improve retention, and
Foster a culture of growth and internal mobility.
These benefits contribute to a positive atmosphere and help a company’s bottom line by attracting and keeping top-tier talent.
Top Employers Institute is in the process of hosting workshops with employees to discuss both the company’s and individual employee’s values. “The most important thing is that we left one open space in our company values for employees to fill. There are three company-wide values and the fourth is for each employee to fill with their personal value. It’s an opportunity for them to connect their personal values and sense of purpose to the company,” Paola said of the process.
Ultimately, a human-centric approach forges meaningful connections between a company and its workforce. By giving people the autonomy to work in a way that suits their needs best, organisations reap great returns. This approach truly benefits both the company and its employees.
To hear more about Top Employers Institute’s journey to becoming a human-centric organisation and the lessons learned along the way, watch my full conversation with Paola below.
World Mental Health Day 2023 Q&A with Marie-Soleil Ferland and the Health and Wellbeing Team at CGI Canada
World Mental Health Day 2023 Q&A with Marie-Soleil Ferland and the Health and Wellbeing Team at CGI Canada Earlier this week, on the 10th of October, we acknowledged World Mental Health Day. The day is a moment to give extra attention to issues around mental health. This year the WHO theme for the day is ‘Mental health is a universal right’ and we are hoping to raise awareness and knowledge about mental health by highlighting how organisations can support their employee’s mental health throughout October.
To recognise the efforts of Top Employers were lucky to have a Q&A interview with Marie-Soleil Ferland and the Health and Wellbeing Team at CGI Canada. We were honoured to get an insight into their efforts around wellbeing and mental health in their organisation.
CGI Health & Wellbeing Team Introduction
CGI wholeheartedly acknowledges that the wellbeing of its workforce stands as the bedrock of its success. We hold in the highest esteem a culture deeply rooted in mental health awareness, a commitment that transcends mere obligation, forming an integral facet of an ecosystem that fosters personal and professional flourishing.
These recent years have brought upon us an array of unprecedented challenges, compelling us to adapt, evolve, and unearth new ways to connect and thrive. At this juncture, never before has CGI placed such a high priority on mental health as we proudly do today.
On World Mental Health Day, we, at CGI, once again stand with unwavering pride as we pay homage to the mental wellbeing of our invaluable workforce. We celebrate the resilience of our esteemed members and the nurturing spirit of the compassionate community that we have ardently cultivated for over two decades now. Together, we break barriers, dismantle stigma, and forge a brighter, healthier future.
As part of this year World Mental Health Day, celebrated on October 10, it’s important to remember that everybody has mental health, regardless of race, gender, age, ethnicity, sexual orientation, disability, etc. For some, it can be challenging to know or realize when to reach out for help.
We celebrated World Mental Health Day on 10 October. The theme for 2023, set by the World Foundation of Mental Health, is ‘Mental health is a universal human right’, so we were honoured to ask CGI Canada the following questions:
Which organisational values that you hold help you to embed mental health as a right for all employees? And how do these values show up in day-to-day actions?
Workplace Health & Wellbeing
A dedicated Oxygen Centre of Expertise with 50 professionals globally willing and able to support partners and employees as needed.
Promote a culture of compassion through skill building, empathy, and empowerment to reach out to those showing signs of difficulty.
From prevention to return to work following a disability, support our employees, managers, and the organization on global health topics (physical, mental, social, financial) to optimize individual and collective wellbeing and organizational performance.
Use Mental Health Minute Program cards to raise awareness and open conversations (see more information at question 5)
Comprehensive Health Platform for all employees: Oxygen Portal
Free Telemedicine Service for all members and their family
Free 27/7 EAP support for all members and their family
In-house wellbeing consultations that focus on prevention, identification, and mitigation of psychosocial risks
In-house wellbeing interventions that promote staying healthy and thriving at work.
Our values
Respect:
Consistent with CGI dream of creating an environment in which we enjoy working together, our Core Value of Respect and our Code of Ethics and Business Conduct, CGI is committed to fostering and maintaining professional workplaces that respect the dignity of all members.
Offer mental health support through the Mental Health First Aiders network and leadership by promoting a stigma-free environment to discuss mental health.
Hold public authentic conversations using panel discussions around various psycho-educational topics that breakdown barriers and drive respectful conversations around sensitive issues.
Develop culturally sensitive and equity deserving group sensible health and wellbeing material.
Safety:
CGI is committed to the prevention of workplace incidents, injuries, and illnesses, and is ultimately responsible for ensuring a physically and psychologically safe and healthy work environment for all members. CGI will guide the development of individual performance and learning plans to achieve organizational goals while promoting members’ physical and psychological wellbeing in an active effort to reduce harm to their health and safety.
Health and safety committees
Health and wellbeing committees
+120 employees-volunteers – Mental Health First Aiders willing and able to support employees in the workforce.
Health and Safety Policy and processes including a working alone management rule.
Health Crisis Protocol for psychological and/or physical emergency situations.
Inclusion:
Creating a welcoming and diverse workplace environment free of discrimination and harassment underpins everything we do. We aim to foster a culture of belonging where everyone is inspired to grow and empowered to succeed with a shared sense of purpose. We believe this starts with creating an environment where every voice is heard, and respected and different ways of thinking are welcomed. Diversity of thought, backgrounds, experiences, and skills empowers us to share ideas and drive innovation. At the same time, ensuring everyone feels included raises morale, creativity, and productivity among our members, helping them reach their full potential. Through stakeholder communications, we continuously reinforce that diversity, equity, and inclusion are clear, prominent, and inherent parts of the CGI culture.
Cultivating inclusive language (i.e., inclusive pronoun and gender language in employee representative surveys, providing gender transitioning support, and accommodations for physical, mental or cognitive support needs).
Upskill leaders and HR around neurodiversity.
Upskill leaders and HR around supporting members who are transitioning.
Provide inclusive benefits
Flexible work policies
Affinity groups and allyship
Mental health support that is sensitive to cultural differences and experiences
Accessible technology for those who require accommodations.
Inclusive hiring practices
Conflict resolution and support interventions
Diversity:
Creating a culture of belonging requires conscious and intentional effort. Our DE&I strategy is foundational to the growth and success of our company. It provides a framework for cooperation that empowers our members to show up as their complete, authentic selves at work. We are committed to driving positive cultural change by increasing diversity in our workforce and embracing the differences in race and ethnicity, gender and gender identity, sexual orientation, socio-economic status, language, culture, national origin, religious commitments, age, and disability status, and the intersectionality of one or more of these characteristics. Moreover, we recognize that it is every individual’s right to work in an environment free of sexual, psychological, and racial harassment.
DE&I is endorsed at the highest level in the company by the CEO and the Executive Committee of CGI. Oversight and accountability for DE&I is a shared responsibility with global and local steering committees to set direction, report on progress and approve programs and initiatives. DE&I is embedded in the annual business plans for each Strategic Business Unit. The Code of Ethics and global and local policies create the framework to protect our members, clients, communities and CGI and ensure compliance with all applicable requirements. Beyond our formal governance, we have an engaged group of global DE&I experts, champions and advocates who support our DE&I vision every day. This broader community is essential to amplify the reach of our DE&I activities and increase the engagement of our members.
At CGI, there are a variety of free resources to help our members prioritize their mental health and offer additional support when they may be struggling. They can access free mental health resources in the Mental Wellbeing Toolbox on our internal health & wellbeing portal, contact a Mental Health Champion, or consult with our Member Assistance Program for professional support. As part of this campaign, a publication will be made on the CGI LinkedIn account to celebrate and highlight the CGI community that is involved in mental health support and the overall holistic health of our members. CGI’s health experts gathered testimonials from members within the Mental Health Champion network and the Health & Wellbeing Committee by asking the question, “Why is supporting mental health in the workplace important to you and your colleagues?”. You will find the testimonials shared on October 10 and will be able to use the hashtag #CGIMentalHealthMatters to find other mental health stories shared by CGI members, and to share your own.
How have your mental health programmes evolved in the past year? Are there aspects that have moved up the priority list and/or taken on greater urgency? In response to the ongoing challenges posed by the pandemic and its impact on chronic stress, isolation and domestic violence, our mental health programs have evolved significantly in the past year. We have placed additional emphasis on addressing the reactive aspect of the mental health continuum. This means that we have augmented our efforts to provide immediate and responsive support to individuals who are experiencing acute mental health challenges, such as stress, anxiety, trauma, or burnout. Recognizing the heightened need for timely interventions, we have developed and implemented targeted initiatives designed to assist members in managing and coping with punctual stressors. These measures have allowed us to better address the immediate mental health needs of our workforce, ensuring that they receive the support and resources necessary to navigate these challenging times effectively avoiding potential deterioration or illness.
Aspects that have moved up in priority and taken on greater urgency:
Substantial increase in mental health coverage for our members and their families.
Expanding our internal Mental Health First Aid network by offering and covering the cost of certification to all interested volunteer members.
Hiring of an Organizational Mental Health Specialist to further expand internal services and interventions.
Health crisis protocol to upskill HR professionals and leaders in assessing an imminent and critical health risk in an employee, predominantly in a virtual setting, and responding to the risk as deemed appropriate using external resources.
Domestic and family violence program to develop organizational awareness, respond by providing support and accompanying employee victims to adequate and necessary resources.
Neurodiversity Affinity group and program to cultivate an inclusive, collaborative and supportive CGI community by fostering awareness around neurodiversity, building internal knowledge, advocating for supportive practices, and building internal and external partnerships that promote best inclusive practices.
In-house Interventions (stress management, sensitivity coaching, conflict resolution, climate assessment, etc.) facilitated via our internal Workplace Mental Health Specialist.
Revision of CGI’s Presence at Work Program
Always ensuring the presence and visibility of a group of more than 120 volunteer Mental Health First Aiders ready to support any member in need during our trainings or psychoeducational sessions or initiatives.
Additional Family Support: Upgrades in our Telemedicine program, EAP services and benefits coverage to improve all services related to mental health support & access for employees and their family.
How have mental health programmes and initiatives been impacted by more flexible, hybrid and remote forms of working? What have you had to do differently? The shift to a more flexible workplace and openness to virtual work has acted as a catalyst for fostering greater inclusion and accessibility in our organization, creating a more accommodating and supportive environment for neurodivergent and equity deserving groups within our workforce. The transition to virtual work has created a more inclusive environment by levelling the playing field for employees who may have previously faced challenges in traditional office settings. Neurodivergent individuals, for instance, have found the virtual work environment to be more accommodating, reducing sensory overload and anxiety that can be associated with physical office spaces. Additionally, remote work has enabled employees to tailor their workspaces to their specific needs, allowing for greater comfort and reduced distractions. This flexibility has not only benefited neurodivergent individuals but also other equity-deserving groups who may have faced barriers in the traditional office setting due to various factors, including commuting challenges, accessibility issues, or caregiving responsibilities. One significant shift we’ve made is toward virtual facilitation of trainings and interventions. This transition has proven highly beneficial as it enables us to intervene more rapidly and on a broader scale across the organization. In fact, by leveraging virtual platforms, we can extend our reach to cover a much larger population than would have been feasible with in-person programs alone. This approach not only aligns with the evolving work landscape but also allows us to be more agile and responsive in addressing mental health needs throughout the organization.
How have you ensured that your managers are reinforcing mental health as a right for all employees? And are they trained to recognise and address mental health issues in their teams?
Yes, we have implemented an internal training program known as “Leading Healthy Teams,” which is specifically designed to equip our managers with the skills necessary to identify signs of mental health challenges and appropriately respond to them. Additionally, we have developed a quick-reference tool in the form of a cheat-sheet, readily accessible through our online Health platform, the “Oxygen Portal” within the “Leaders Toolbox” section.
In conjunction with these mandatory training initiatives, we have consistently offered various additional learning opportunities to our leaders over the past years. These include specialized training modules covering topics such as Resilience at Work, Burnout Prevention, Stress Management, Work-life Balance, and Self-Care for Leaders. These programs collectively enable our managers to reinforce mental health as a fundamental right for all employees while equipping them with the knowledge and tools necessary to effectively address mental health issues within their teams. Our leaders are also encouraged to take part in Mental Health First Aid certification. We are proud to share that over 46% of our mental health ambassadors hold management positions at CGI. Thus, it’s fair to say that mental health at CGI is an integral part of our operating culture.
How do you create psychological safety for employees to feel they have a right to speak up about their mental health concerns, without worrying about how it will affect their careers?
Destigmatize mental health:
Leadership upskilling and training around courageous conversations and authenticity
Discussion Panels such as Mental Health For All
Leaders speaking openly and publicly about their challenges with mental health including burnout, suicidality, domestic violence, neurodiversity, etc.
The Mental Health Minute Program
Equips all our leaders and members with Mental Health Minute “cards” that they can use to kick-off every team meeting
Encourages leaders, and members, to take advantage of a moment of openness with their team to discuss common challenges and normalize topics surrounding health and wellbeing
Provides authenticity and empathy building opportunities through sharing real-life experiences and examples.
Upskills leaders and members on day-to-day actions that can be put in place to support their health.
Psychoeducational awareness through interactive learning sessions, newsletters, CGI’s health & wellbeing portal, wellbeing consultations and various communication channels
Mental Health Champion Network
Network composed of more than 120 CGI members who have volunteered and received a Mental Health First Aider certification training offered by the Mental Health Commission of Canada
Aiders are available to respond to requests or calls from members in need by initiating a caring conversation through dialogue, accompanying them to help defuse a situation, and guiding them to the right resources and support.
Neurodiversity Affinity Group
Sharing how to open to a leader about a neurodivergent trait.
How to respond as a leader to show support
Ensure promotional practices that foster and support diversity and inclusion.
Socialize accommodation program for any member regardless of job role.
Assess and mitigate psychological risk factors within teams who are struggling.
Team wellbeing assessments
Mediation
Trauma debriefs.
About Marie-Soleil Ferland
HR Director
Health & Well-being, CGI Canada
Passionate leader of CGI Canada Occupational Health and Well-being HR Center of expertise. She is responsible for the development of innovative organizational health offering, their implementation, and their measure of success. She sits on human resources committees to effectively integrate workplace health into business strategies. Her mission is to optimize not only the overall well-being of employees but also to encourage meaning at work, inclusion, and organizational performance. She provides ongoing consulting services to HR teams and leaders. She holds a bachelor’s degree in health sciences and a graduate certificate in nutrition. In addition to numerous specific training sessions on occupational health, psychosocial risks, and protective factors, she is certified in Mental Health First Aid, Workplace First Aid and Behaviour Change Interventionist. Her caring and inclusive leadership is recognized by her peers.
Best Practice | A New Kind of Interview with American Express (Amex)
By Top Employers Institute
In a fun interview format shared across social media, American Express (Amex) used current employees as talent brand ambassadors. In this mini-employee series, Member x Colleague looks behind the scenes of the Amex brand to feature different employees explaining what it is like to work at the company, and what their products are all about.
This is just a snapshot of American Express’s innovative best practices; you can find the entire practice on our HR Best Practices database, which is exclusively available to Top Employers. Get inspiration and insight into the approach, challenges and learnings experienced by certified Top Employers. Access it now via the Top Employers Programme if you are certified or learn more about it here!
Why the practice was needed
The initiative aimed to promote the Amex brand to the outside world in a modern, approachable, and interactive way. Amex decided to select six colleagues with different job profiles to conduct interviews facilitated by a Brand Ambassador. The organisation wanted the conversations to be authentic and emotive while providing an in-depth look at what it is like to work at Amex. The conversations were intentionally conducted with a wide range of different Amex employees, from career starters to executives in upper management positions.
The project was a cooperative project between the marketing and HR departments.
A Member (i.e., a cardholder or customer) meets a Colleague (an employee at Amex) and the two talk about a specific topic. An Amex Brand Ambassador joins the conversation to help facilitate the discussion.
In an interview format, Amex organised conversations on their brand as an employer, including focusing on their strategic points: career, leadership, wellbeing, diversity, and inclusion.
The colleagues Amex filmed all received training on communication (i.e., how to keep their wording gender-neutral, etc.) and on social media use.
These individual videos were each linked to distinct locations from the Global Dining Collection to create an authentic and relaxed atmosphere.
The conversations from the campaign were later edited in different formats (IG-TV, Reel, Post) and integrated on all channels (Instagram, Facebook, LinkedIn, etc.). The videos were then shared on social media at different points in time.
It gave Amex fans new insights and a special kind of exposure on social media.
Through this initiative, Amex used real people from diverse backgrounds to showcase their diversity within the company. Exciting topics were explored, telling personal stories, highlighting challenges, and addressing questions from the community.
By subtitling the videos, special attention was paid to accessibility so that deaf and hard-of-hearing people could also watch the interview series.
A breakdown of the mini-series interviews:
Episode 1 was with the Head of Private Clients discussing a career with family and female empowerment.
Episode 2 was with the Team Leader in Account Development on corporate culture and team leadership.
Episode 3 was with an HR career starter on Amex as an employer. In the episode, they explored what Amex does as an employer for its employees. This episode covered international career opportunities, inclusion and diversity, leadership, and wellbeing.
The series was successful, and Amex continued it after the first series.
The reach, number of views and interactions can be named as relevant KPIs on Instagram.
A total of 1 085 fans interacted with the Member x Colleague format, and Amex Germany reached a total of 45 052 Instagram users; this resulted in an engagement rate of 2.4%.
Final thoughts
Using this mini-series, Amex was able to highlight its EVP and strengthen its employer branding. Alongside this, the interviews work as a great marketing asset. It is a win-win as customers and employers engage with one another in a new and exciting way.
T-shaped Skills: A Simple Approach with Big Results with Boehringer Ingelheim
How T-shaped skills can bring clarity, alignment, and focus to employees and the employee journey.
By Jonas van Wees, HR Auditor, Top Employers Institute
Like many other companies, Boehringer Ingelheim, a certified Top Employer, had to expedite operational changes during the COVID-19 pandemic to meet customer needs while adhering to safety recommendations like social distancing. Face-to-face meetings were the norm in the pharmaceutical industry, making Boehringer Ingelheim’s transition to remote meetings a significant adjustment. However, maintaining the highest level of service remained a top priority. “As a business we sat down and asked how can we support our customers and patients in the best way possible? That is when we really sped up the T-shape initiative,” Helen Doeswijk-Lindley, People Growth Manager for Boehringer Ingelheim, explained.
Helen and I discussed how a T-shaped approach enhanced company operations and benefited employees as part of our conversation during the 2022 Top Employers Institute Best Practices Week. In this article, I want to share the wealth of insights we discussed, highlighting how this approach not only enhanced overall efficiency but also empowered employees to recognise and voice their needs effectively.
What is a T-shaped Approach?
The T-shape is a symbol that illustrates an individual’s strengths. The vertical line represents expertise and knowledge in a specific field, while the horizontal line represents cross-discipline competencies and the ability to collaborate effectively with professionals from various industries or roles. Helen simplified this concept, stating for employees, “The T-shape allows you to understand what general skills you need, the horizontal line, and what you need to be an expert in, the vertical line.”
Boehringer Ingelheim began implementing T-shaped job descriptions with the customer-facing teams. Helen explained that the first step was for everyone to individually consider the skills and competencies required for a specific role. After comparing notes, they compiled a list of thirty-four competencies. Helen described what happened next to narrow down the list, “We really got crisp. What are we asking our team to do? Where does responsibility start with one team member or one job role and where does it end? We really defined the skills for each role.” They arrived at a final set of fourteen competencies, nine general skills and five unique skills, that everyone agreed fit the respective role.
Their process of individual and team workshops was used throughout the organisation to define roles using the T-shaped approach and followed these general steps:
Employees individually consider the required skills and competencies for specific roles,
Teams gather and discuss the skills and competencies each person identified, and
Teams collaboratively narrow down the identified skills and competencies to one list.
Helen shared that they were pleasantly surprised by this approach’s far-reaching impacts, “What actually came out of those workshops is that we could take the T-shape and really start looking holistically at what we were offering to our employees – all the way from providing a clear job description to assisting with career progression planning to helping us recruit talent.”
Benefits of the T-shaped Approach
The T-shaped approach offers numerous benefits to both employees and the company. Employees are better able to engage in self-reflection with a T-shaped job description. They can evaluate their competencies and have meaningful conversations with their managers about growth opportunities. Helen elaborated on this benefit, “I can say from [the] feedback I’ve received that the T-shape has given employees clarity. It’s also given them a voice to express where they need support to do their job effectively, whether that’s from an educational standpoint or from a process standpoint.”
Furthermore, the T-shape creates a shared understanding of skills and competencies across the company. Helen explained how this clarity led to the restructuring of various roles, “We actually started to change key processes. We didn’t want certain roles to have to do certain things anymore because it was slowing them down.” To support these changes, Helen developed skills-based training tailored for the newly defined roles, which enhanced operations and better-equipped employees for career advancement.
A T-shaped skills approach is a powerful tool for self-reflection. As our conversation concluded, Helen challenged the audience, “Create a T-shape for your role. Review your job description and ask yourself: Is my role the same today as when I started in terms of the required skills? What is needed for the future? The T-shape is a straightforward way to look at your general skills and expertise and identify opportunities for growth.”
Whether utilised by individuals or organisations, investing in T-shaped skills brings clarity and focus to future development. This approach enhances efficiency and facilitates meaningful discussions, ultimately driving progress.
Best Practice | How NTT DATA Colombia are Reassessing the Employee Value Proposition
By: Top Employers Institute
NTT DATA Colombia has created a human-centric value proposition explaining what working at the organisation is like. Advocated by a clear Employee Value Proposition (EVP) that employees and potential candidates can understand the working experience and company brand. The EVP includes their corporate values and the company’s purpose and reflects professional benefits from the development model and personal benefits for the employees and their primary team.
This is just a snapshot of NTT Colombia’s innovative best practice; you can find the entire practice on our HR Best Practices database, which is exclusively available to Top Employers. Get inspiration and insight into the approach, challenges and learnings experienced by certified Top Employers. Access it now or learn more about it here!
Why was the practice needed?
NTT DATA Colombia carried out an exercise to redefine its value proposition during the Covid-19 pandemic as it understood that employees deserved personalised and agile solutions. The organisation realised the market, habits, expectations, and lives of their current and prospective employees had changed. The company needed to better reflect their value to everyone encountering their organisation.
For NTT DATA Colombia, this EVP helped define and communicate their framework of action, corporate culture, and values, plus delivered on their company purpose and leadership principles. They wanted to guarantee consistency between what they did and what they said.
How the practice was implemented
Through exercises such as focus groups, surveys, workshops and social listening, NTT DATA Colombia redefined their value proposition by finding convergent points based on their employees’ needs and personal purposes. The company then generated offers personalised according to the multiple archetypes they found.
Some highlights of the new EVP:
One of the challenges was maintaining their employees’ closeness, contact and trust during the pandemic.
Perception studies, surveys, focus groups and social listening were used.
Results
A new EVP adjusted to the needs of the employee and the market, which is flexible, personalised and diverse.
There has been a 23% increase in their staff, and the EVP has also helped develop both new talent and existing employees.
In 2023 we published the World of Work Trends Report 2023, which identified how the employee experience would become more personalised. In the post-pandemic world, employees have had a chance to reflect on what truly matters to them. And their employers have had to become increasingly inventive to get, grow and keep their very best people.
Only businesses that work hard to provide a genuine and heartfelt commitment to a personalised experience will generate the emotional reaction necessary to create a high-performance culture, align purpose, vision and values and develop new leadership capabilities.
Unleashing The Power of Employee Networks: Insights from Tata Consultancy Services UK & Ireland
By Claire Matthews, Global Account Manager, Top Employers Institute
As part of the 2022 Top Employers Institute’s Best Practices Week, I had the privilege of discussing employee networks with Anshoo Kapoor, Head Recruiter, and Ieva Jankelaityte, Diversity, Equity & Inclusion Lead at Tata Consultancy Services UK & Ireland (TCS), a certified Top Employer.
Recognising the often untapped potential of employee networks, TCS made a strategic decision to establish formal networks. The goal was to facilitate connections between employees and leverage the collective resources of these groups. By nurturing existing relationships, TCS aimed to harness their positive influence within the company, the community, and the lives of the individuals involved.
Here are some of the key insights shared during our engaging conversation.
The Power of Employee Networks
We started by discussing TCS’s motivation to bring all the employee networks under one umbrella and create the Networks of Networks. Anshoo explained, “Employee networks are nothing new. We all have them. What we’re really trying to do is create exponential value.” She explained that by formally bringing employee networks together they could learn from each other, pool resources, and have a significant collective impact on the company.
At TCS, each network has defined roles to provide structure: a business sponsor, network chair, and council members. The business sponsor offers strategic guidance and advocates for the network’s initiatives. Network chairs oversee the agenda, often driven by their passion for a specific cause. These positions rotate every couple of years to help foster fresh perspectives and broaden participation. The council serves as a crucial bridge, bringing together business and employee networks. Each business unit nominates a senior leader to join the council, enabling seamless communication between the networks and various company departments.
Collaboration between the networks and the company at large extends beyond the council. “Two-way communication is very important with employee networks,” Ieva explained, “For our decision-making process – whether it’s policies or practices – we come to our employee networks and ask for their feedback. Sometimes the networks even approach us asking if certain practices can be reviewed.” This approach ensures that TCS benefits from the valuable insights and perspectives of its employee networks, cultivating a culture of continuous improvement.
Employee networks are employee-driven, and participation is voluntary. As the programme has grown, they have discovered alignment between the networks’ goals and those of the company. Ieva described this shared mission: “With the help of our employee networks, we are trying to empower our network members to use their influence for inclusion without exception because that is essentially what we are striving for. We want to create an environment where everyone can thrive and be their full authentic selves.”
In collaboration with employees, eleven distinct networks were established, each addressing specific areas of diversity and inclusion. The networks are:
The Hive Gender Diversity,
QOLORS – LGBTQ+ & Allies,
Enable,
Culture Ambassadors,
Workplace Parents,
TCS Minds & Mental Health First Aiders,
Learning Influencers, SME & Faculty Network,
Maitree & Community Champions,
UNO Parenting Club,
BRIDGE, &
Arise.
They are bringing all these groups under the unified banner of the Networks of Networks to foster allyship. Additionally, by centralising these networks, new joiners gain valuable insights into the level and nature of engagement within each group. Moreover, individuals who identify with multiple employee networks can remain connected to all groups even if they lack the time to participate in more than one.
TCS greatly emphasises on cultivating a diverse workforce encompassing various backgrounds and life experiences. The recruitment process is the foundation of an individual’s relationship with the company; therefore, ensuring inclusivity from the very beginning is crucial. Anshoo elaborates, “I can say we have been on our toes trying to get the best people in. There are a lot of untapped talent pools, and the employee networks are a great reminder to ensure we are inclusive, making reasonable adjustments to ensure people of different backgrounds can come into the workforce and have the opportunity to blossom and grow.”
Employee networks serve as a critical asset in promoting diversity and helping employees feel valued and accepted. In addition to tapping into employee networks, TCS recognises the significance of considering key people segments during recruitment. Each position is carefully evaluated with these segments in mind to ensure that potential candidates from these groups are given equal consideration. The people segments TCS identified are:
Gender diversity,
LGBTQ+
Culture, race, & ethnicity,
Veterans
Disability, neurodiversity, & mental health, &
Generations/age diversity.
Through establishing the Network of Networks, TCS has successfully strengthened its commitment to creating a diverse and inclusive environment. This initiative has not only contributed to the company’s mission but has also significantly enhanced employee satisfaction. A recent survey among network participants revealed that an overwhelming 95% of respondents acknowledged the employee network’s positive impact on their professional success.
The Transformative Power of Applied Artificial Intelligence
How it is Impacting Decision Making in the Workplace
The world of work is constantly being moulded by new technologies and changing demands from employees and employers. Artificial Intelligence is one of the latest and possibly, most impactful technologies shifting the global landscape.
As AI systems become increasingly more common in production lines, offices, prediction models and workplace decisions, it is critical to explore how adopting AI will impact economic activity and professional lives.
Defining Artificial Intelligence
You no longer need to be a data scientist to engage with complex data. The term applied AI is everywhere, and it can be easy to forget what it encompasses with all the new rhetoric we’re encountering.
As such, this article should define the term used throughout the piece. Applied AI involves all the activities that underlie AI’s operationalisation from experimentation to production, including enabling computers and computer-controlled robots to execute tasks. What is most interesting for business leaders and employees is how AI will be used at work and the impact on human labour and human workers.
Artificial Intelligence in the Workplace
A recent global survey by McKinsey found that more than half of the respondents were beginning to implement AI in at least one of their business units. In that same study, nearly two-thirds of respondents expected their organisations to increase investments in AI over the next few years.
Applied AI is a powerful tool for organisations to improve their business practices. One of the more apparent areas for businesses to begin integrating AI in the workplace is using it to aid decision-making.
Applied Artificial Intelligence for Decision Making
Organisations have largely left the decision-making to the judgement of management judgement. However, in recent years, organisations have been increasingly interested in implementing data to aid decision-making.
Still, AI allows leaders and decision-makers to reimagine how they manage processes, how to use AI for talent acquisition, and organisational structures, but how is it reshaping how organisations operate?
Five Ways that Applied Artificial Intelligence is Reshaping Decision Making
Enhanced Data Analysis:
One of the primary ways applied AI transforms decision-making is by enhancing an organisation’s data analysis capabilities. With the ever-growing data available to businesses, traditional data processing and analysis methods have become inadequate. In an earlier HR analytics article this year, we examined how organisations impacted employee experiences. Still, as we have seen, the development of AI redefine what business can do with the large amounts of data they have.
With human assistance, applied AI algorithms and artificial intelligence tools can swiftly analyse vast amounts of data, extracting valuable patterns, key business metrics, trends, and correlations that would be difficult or time-consuming for humans to identify. It also removes some of the natural human biases and human errors found during analyses. It empowers decision-makers with comprehensive and accurate insights, enabling them to make informed choices backed by data-driven evidence.
Automation and Efficiency
Decision-making often involves repetitive tasks that consume valuable time and resources. Applied AI offers automation capabilities that streamline these processes, freeing human resources for more strategic and creative endeavours as complex data becomes easier to understand. AI-powered systems can handle routine tasks precisely and quickly, from data and information security to data collection and analysis to generate reports and recommendations.
AI’s big data insights improve overall efficiency and reduce the margin for human error, ensuring more reliable and consistent decision-making. It also allows human intelligence to support making decisions more efficiently as AI takes on the more mundane tasks.
Predictive Analysis
Applied AI empowers decision-makers with predictive analytics, enabling them to anticipate future outcomes and make proactive decisions. By leveraging historical data and machine learning algorithms, businesses can predict employee and customer behaviour, market trends, and potential risks. This capability allows organisations to stay ahead of the curve, adapt to changing circumstances, and capitalise on emerging opportunities. Predictive analytics supported by applied AI brings a competitive advantage by reducing uncertainty and enabling agile decision-making.
Risk Management and Compliance
Applied AI is also making significant strides in risk management and compliance. By analysing substantial amounts of data and identifying patterns, AI systems can flag potential risks, anomalies, or compliance violations. This proactive approach mitigates risks and ensures that organisations adhere to regulations and ethical standards. AI-powered tools can continuously monitor and assess data, providing decision-makers with real-time insights and alerts to support risk mitigation strategies.
Personalised Decision Support
Every decision-maker has unique preferences, biases, and decision-making styles. Applied AI can provide personalised decision support by understanding individual patterns and adapting to specific needs. AI-powered systems can learn from previous decisions and tailor recommendations to align with the decision-makers objectives and constraints. This level of personalisation empowers individuals to make decisions that align with their strategic vision while considering a broader range of relevant factors.
Considerations Organisations Need to Make as they Implement Artificial intelligence in the Workplace
Artificial intelligence in the workplace can provide big data insights for organisations. In contrast, the integration of artificial intelligence in decision-making processes has the potential to revolutionise how organisations operate and achieve their business objectives. Applied AI offers powerful tools and capabilities to enhance efficiency, improve accuracy, and unlock valuable insights. However, as organisations embrace this transformative technology, it is crucial to consider certain factors to ensure successful implementation and maximise the benefits.
These considerations include, but are not limited to:
Clearly Define Objectives
Before integrating applied AI into decision-making processes, organisations must clearly define their objectives, and this involves identifying the specific challenges or areas where AI can provide the most value. Whether optimising supply chain operations, improving customer experience, or enhancing risk management, organisations must align AI initiatives with their strategic goals. Defining clear objectives will enable focused implementation and ensure that AI solutions address the most critical decision-making needs.
Ethical and Legal Considerations
AI applications raise important ethical and legal considerations that organisations must carefully address. Decision-makers must ensure that the data used for training AI tools and AI technologies are obtained ethically and that privacy rights and data protection regulations are respected. Additionally, organisations must consider the potential biases and unintended consequences that AI algorithms might introduce into decision-making processes. Regular monitoring and evaluation of AI systems can help identify and mitigate biases or discriminatory outcomes, ensuring fairness and transparency in decision-making.
Human and Artificial Intelligence Collaboration
Applied AI is not meant to replace human decision-makers but augment their capabilities. Organisations should establish a framework for effective human-AI collaboration to leverage both strengths. It is essential to foster an organisational culture that encourages employees to embrace AI as a valuable tool and provides the necessary training to understand and work alongside AI systems. Clear communication channels and well-defined roles between humans and AI will enable seamless collaboration and ensure that AI-driven insights are effectively integrated into decision-making.
Continuous Monitoring and Evaluation
Integrating applied AI in decision-making is an ongoing process that requires continuous monitoring and evaluation. Organisations should establish mechanisms to assess the performance and effectiveness of AI systems regularly. This involves monitoring key metrics, evaluating the impact of AI-driven decisions, and gathering user feedback. Continuous improvement and adaptation based on real-world feedback will help refine AI models and generative AI tools to enhance decision-making outcomes and uncover opportunities for further optimisation.
Scalability and Flexibility
Organisations should consider the scalability and flexibility of AI solutions when incorporating them into decision-making processes. As the needs of the business evolve, the applied AI infrastructure should be able to adapt and accommodate new requirements. One example may involve selecting AI technologies that can easily integrate with existing systems or investing in scalable cloud-based solutions.
Final Thoughts
Applied artificial intelligence is revolutionising decision-making in the workplace by augmenting human capabilities, enhancing data analysis, enabling predictive analytics, streamlining processes, and offering personalised support. In addition, artificial intelligence in the workplace can be used to turn complex data into something that a larger group of people can understand.
The implementation of artificial intelligence does not mean the elimination of human workers, human intelligence, or human creativity. On the contrary, if used correctly, artificial intelligence should provide valuable insights, minimise repetitive tasks, assist in an employee’s personal development and, with evidence-based reasoning uncovered, make work more efficient. As a result, organisations that carefully embrace AI tools have the opportunity to create a new modern workforce without making employees fearful of machine learning causing job losses.
Key Takeaways: Embedding Systemic Inclusion with Tata Consultancy Services
Virtual Fireside Chat with Preeti D’Mello, Tata Consultancy Services, and Adrian Seligman, Top Employers Institute.
There is no diversity without inclusion.
Inclusion is now an integral part of any organisation’s diversity offerings. Leading organisations, like certified Top Employer Tata Consultancy Services, are integrating it into their overall business strategy. Creating an inclusive workplace culture differs from simply creating a diverse company culture. An inclusive work culture allows employees to feel included irrespective of who they are or how they identify themselves.
In this webinar, Preeti D’Mello, Global Head of Diversity, Equity & Inclusion & LeaD Academy at TCS, and Adrian Seligman, Executive Board Member at Top Employers Institute, spoke about how to adopt a holistic and systematic view of diversity, inclusion, equity and belonging to create, nurture and sustain an inclusive culture.
Throughout the session, they touched on how organisations, and their HR leaders, can build their capacity for emotional intelligence, embodied self-awareness, compassion and sensitivity. While also touching on how individuals can demonstrate personal impact and accountability through good actions for themselves and others.
Read ahead to get a snapshot of some of the session’s highlights; fill in the form to get the recording of the webinar to watch whenever you have a moment.
TCS is a large multinational organisation with around 600 000 employees; Adrian and Preeti began their conversation about inclusion by exploring how TCS sees its employees as individuals. Following that, Preeti expanded on the question by sharing some best practices from TCS:
While the company is large, TCS manage to keep their everyday operating teams small. It allows them to operate similarly to a country with states, counties and townships. In simpler terms, they manage to organise their large employee numbers into smaller groups to keep it manageable. It also allows each group to interact within and outside of their group.
At TCS, they also maintain a company culture of open communication where feedback is not only encouraged but also helps to facilitate collaboration. They provide space for teams to voice their opinions openly without fear. While this is difficult, they ensure their company structure supports this culture.
They also know that they must keep evolving to maintain their inclusive culture.
How TCS’s DE&I strategy fits into their talent attraction strategy.
When hiring and advertising open positions, they ensure clear messaging around the diverse identity groups they have in their organisations. TCS also partner with organisations that promote certain identity groups to ensure that they get the best candidates and a diverse range of candidates.
They use word of mouth to help find new employees as they value the opinions of their current employees and want to find new employees who will be a neat cultural fit in the organisation. They also look at the internal dynamics of their current employees to help inform recent hiring decisions.
At TCS, they make sure that their DE&I strategy is communicated internally and externally so that you are aware of the organisation’s strategic objectives, whether you are new or old to the company.
How TCS help, their leaders succeed in creating a culture of belonging across the organisation.
There is a mandate for inclusion and belonging that is now a mandate for business results. They did this when they understood that there was a clear relationship between doing the right thing and improved business results. It first began to gain momentum in the United States and then became a worldwide phenomenon.
They ensure that their organisation has a precise value alignment with those who work in and outside the company. It is a part of their big message that while business is about products and solutions, it is also about the quality of people a business works with.
To engage with their leaders, TCS started by showing them some of the positives of working within an inclusive organisation.
They encourage open and honest conversations with their leaders and employees to share the positives of working in a diverse and inclusive environment.
They foster learning about conscious and unconscious bias throughout the organisation.
The fundamental shift in their culture has come from the organisation realising that they will need to step outside of themselves and critically look at what they are doing and how they can improve that. It’s about making small steps every day to improve their culture.
Learn more about how TCS makes their DE&I strategy work by watching the full Virtual Fireside Chat now. Fill in the form now and get your link to the session.
Best Practice | Count Me In: Diversity & Inclusion at Mitie
Mitie’s Count Me In learning and development programme is aimed at challenging the way colleagues think about diversity and inclusion, while stimulating healthy conversation. The programme was developed based on feedback from Mitie colleagues regarding their experiences with inclusion.
This is just a snapshot of Mitie’s innovative best practice; you can find the full practice on our HR Best Practices database that is exclusively available to Top Employers. Get inspiration and insight into the approach, challenges and learnings experienced by certified Top Employers. Access it now or learn more about it here!
Why was the practice needed?
When certified Top Employer, Mitie Group, created a new Head of Diversity and Inclusion they saw an opportunity to step beyond traditional unconscious bias training for a more mindful approach to issues around D&I. After receiving employee feedback that showed a need for the organisation to focus more on the needs of women in the workplace, race and ethnicity, disability, sexuality, and age-diversity. These were all issues that fall under the umbrella term of diversity and inclusion.
In 2021, against the backdrop of the company’s recent merger with Interserve, the pandemic and the Black Lives Matter movement, Mitie’s Count Me In programme was able to deeply connect their people to each other. The aim of the programme was to not only understand their own company culture but also the culture of their employees and the challenges that are brought with different cultures. The programme also wanted to try and represent all these different cultures and people in their company story.
How HCL Achieves Inclusion at a Global Scale
How was the practice implemented?
Mitie wanted to challenge the way that their people think with their Count Me In programme by encouraging them to have authentic and open conversations. Most importantly, Mitie wanted to create an environment where every employee felt able to bring their authentic and whole self to work. To meet these goals, they designed the programme as a journey of growth that would happen over four phases:
Count on Me: starting point in which employees look at their own strengths and biases.
Count on Us: this phase focuses on team culture and provides the opportunity for teams to create an environment of trust and empathy in which colleagues feel safe to speak up.
Count on Mitie: as part of an inclusive organisation all employees feel a sense of belonging.
Count on the Future: the Count Me In initiative continues to support and encourage an inclusive culture as well as to ensure that ED&I strategies remain in focus going forward.
Across the programme, Count Me In covered the following topics:
Assumptions and bias
Strengths and superpowers
What is and isn’t ok to say
Banter
Inclusive conversations
Conscious Inclusion
Building relationships
Allyship
D&I basics
Speaking up
Inclusive leadership behaviours
The first two phases of the programme encouraged employees to reflect on their own understanding of diversity and inclusion while developing new awareness around it. While doing this they also worked on creating an environment that was safe for everyone to speak up in. The programme was not designed to be stagnant. Instead Mitie carefully constructed the training to be continuously developed over time with new training developed on further feedback from employees at the organisation.
When the programme progressed the focus shifted from internal reflection to ensuring that the organisation had a culture of psychological safety that allowed them to speak up and speak out.
The programme was not only limited to non-executive employees, but rather it extended into leadership levels with reverse mentoring and training to help manage escalations. Throughout the programme employees were helped to identify people that they could reach out to for various types of help. Management needed to be prepared for conversations that required the highest level of care and consideration.
While this was happening, the Executive Leadership and Group Leadership teams pledged their commitment to the overarching objective of the programme, which was to create an environment of inclusion throughout the organisation where each person feels comfortable in being themselves at work. In all of the leadership meetings at Mitie D&I is a standing topic with quantifiable metrics for follow-up and measurement across the company.
To learn more about how they implemented the programme you can find this practice on our HR Best Practice database. Access it now or learn more about how to become part of a global network of employers of choice!
Results of implementing Count Me In.
The programme’s first activity was an online self-assessment was completed by over 6 000 people at Mitie. It was followed by ‘Let me tell you a story…’ during which over 4 000 participants listened to a story being told before they were asked to answer questions designed to illuminate biased assumptions about the characters.
After the programme was implemented across Mitie they found:
Over 24 000 employees have engaged with some or all the learning activity.
Average NPS across all activities is 99%.
Over 17 000 inclusivity commitments have been made by employees at all levels.
There were also several strategic benefits revealed by the programme:
The number of colleagues registered in Mitie’s diversity networks grew fivefold.
Mitie continued to report their Gender Pay Gap and they voluntarily published their Ethnicity Pay Gap report.
This initiative helped Mitie to become number 10 in the top 50 Inclusive Employers in the UK.
Mitie has improved gender and racially diverse representation in senior leadership roles, 21% of Women and 8% of Racially Diverse.
To get more details about how Mitie made their Count Me In programme work find this practice on our HR Best Practice database. Access it now or learn more about it here!
Recruit, Retain and Return – ‘3Rs’ for International Women’s Day
International Women’s day, celebrated on 8th March, shows us how far organisations have come in advancing the cause of women in the workplace, but it also demonstrates how far there is to go.
This year’s campaign theme is #EmbraceEquity – and for good reason. Equality at work is no longer enough: different women are starting from different places, so true inclusion and belonging requires equitable action.
With this in mind, it’s encouraging that the UK’s Top Employers have made great strides over the last year. Over four in five (81%) of certified UK Top Employers now have dedicated programmes to empower women, an increase of 12% on the previous year.
The key for these businesses has not only been to advance opportunities for women facing their many different barriers to progress, but to do so in a way that spans the employee life cycle.
This means from the moment they are recruited, to the actions taken to retain them and in ways to enable their return at key moments in their careers.
Recruit
Empowerment of women begins with the hiring process. Numerous studies identify unconscious bias at specific touch points throughout the recruitment and candidate journey, starting with technology. This bias doesn’t only affect women, but when it comes to gender it has been recognised and acted upon. Many changes are being implemented to ensure female top talent isn’t being missed in the recruitment process. For example, certified UK Top Employer East Midlands Railway, amongst others, is using “anonymous” recruitment techniques within the recruitment process to remove any possibility of unconscious bias among hiring managers.
Retain
Women can thrive through sponsorship networks. UK Top Employer Group M recently introduced its first Sponsorship programme which brought senior leaders together with underrepresented high performing talent from minority ethnic backgrounds. These leaders acted as sponsors, helping the participants to move through to promotion and Senior Leadership. The first cohort completed their 18-month programme in 2022. Women made up half those being sponsored, with 57% winning promotion. A further 10% moved into a new role or gained greater responsibility whilst also building contacts, skills, confidence, and a career path towards promotion.
Later this year, the business will launch its second Sponsorship programme, focussing on a wider group of underrepresented talent, specifically targeting areas of improvement identified from its gender pay gap analysis. Complementing this will be a Women in Leadership programme and a Mentorship programme, creating equitable ways forward for women at every level of their career.
Return
The challenges for helping women return to work are particularly acute in businesses relying on STEM (Science, Technology, Engineering, and Mathematics) skills. UK Top Employer Virtusa has implemented its Disha programme; a successful initiative that welcomes women back to business after career breaks.
Disha is a training capsule that includes a blend of technical and soft skills, in the form of workshops led by leadership and industry leaders. After a week-long training period, participants are invited to present their solutions to a hypothetical business problem, to assess their knowledge and cultural fit. Participants of the workshop are then given the opportunity to interview for open roles at Virtusa. In January 2023, Virtusa completed its fourth edition of this programme, held for the first time at Virtusa UK, and the organisation is looking to extend the initiative to other regions.
These 3Rs from these and many other UK Top Employers give business organisations a strategic way forward in the drive to #EmbraceEquity for women at every stage of the employee lifecycle.
If you would like to find out more about how your organisation can become a Top Employer click here.
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