Head of Marketing Operations (Hired)

Head of Marketing Operations- Maternity cover (5/6 months)

Top Employers Institute is the global authority in recognising excellence in people practices. In 2023, we are proud to have certified 2 053 organisations in 121 countries/regions. These certified Top Employers positively impact the lives of 9 million employees globally.

Head of Marketing Operations role is a global role, responsible for managing the marketing planning process, project management of strategic initiatives, performance and optimisation of the marketing department’s effectiveness for delivering business results

We are looking for a candidate for maternity cover of 6 months starting from March 2023 and this role will report to the CMO and provide additional support to the marketing leadership team.

Key result areas and main activities:

  • Be familiar with all strategic marketing initiatives and ensure the smooth project management process of larger projects (e.g. Certification Celebration, Best Practices Week, Top Employers Announcement) 
  • Ensure the smooth maintenance of existing digital infrastructure therefore reporting and campaign processes continue running smoothly  
  • Maintain existing reporting scheme for monthly reporting and RoI calculation 
  • Maintain existing campaign reporting while collaborating with local markets 
  • Ensure alignment between sales, operations, and marketing on joint metrics and define workflows

Qualification Criteria:

  • 8+ years marketing operations experience in a B2B environment
  • Strong project management capabilities
  • Understanding of marketing technology and reporting
  • Experience in managing marketing automation + CRM platforms (Pardot + Salesforce in particular)
  • Experience with analytical and visualization tools (Google Analytics, Google Data Studio)
  • Excellent written and verbal communication skills
  • Strong analytical skills
  • Proficient in English
  • People management skills (nice to have)

Company Compentencies:

  • Collaboration
  • Customer Focus
  • Global Perspective

Leadership Compentencies:

  • Courage
  • Empowerment
  • Focus & Finishing

Key Success Competencies:

  • Manages complexity
  • Tech Savvy
  • Decision Quality
  • Plans & Aligns
  • Ensures Accountability
  • Optmizes work processes
  • Drives Engagement