Polish speaking PR & Content Marketer on freelance or contract base (12-16 hrs)
Top Employers Institute is the global authority in recognising excellence in people practices. Through our certification, we influence the lives of more than 9 million employees by inspiring more than 2,000 Top Employers to continuously enrich the world of work.
Purpose and contribution to company strategy:
The purpose of this role is to grow our brand awareness and credibility as the number one certifier for people practices, and ensure an optimised, exciting and harmonised story across the entire customer journey. As part of the Regional Marketing team the role works closely with the different teams within the HQ Marketing cluster. You will ensure all activities are aligned to the global content marketing strategy. You are responsible for content management, media relations and PR activities using our various touch points i.e. social media platforms, email marketing, and official customer communications and engagement.
Key responsibilities
Content marketing:
- Content Management on our digital channels: localize central content, relevant for Poland (and Eastern Europe region)
- Social media management, management of Poland Linkedin Page with regular posts
- Regional newsletter management, and nurture programs content
- Ensure all deliverables are on-brand
PR & Partnerships:
- Manage media partnerships and drive new opportunities
- Localize the central content for the Top Employers Certification announcement across our different media channels, i.e logo slides, region specific asset production in line with central approach
- Support with the production of Polish online and offline events in collaboration with a specialist team, from a content point of view
Key Success Competencies:
- Collaboration, customer focus, courage, global perspective
- Communicates effectively, plans and aligns, ensures accountability, tech-savvy, manages complexity, drives results
žQualification Criteria:
- A few years of working experience within the field of content, PR, media, preferably within a B2B (marketing) environment
- Bachelor’s degree (or equivalent) in business, marketing communication or a related field
- Fluent in Polish and English
- Excellent communication and organization skills
- Previous experience in social media management and digital marketing
- Previous experience with customer communications
- Previous marketing experience in the HR field is advantageous
- If you are a freelancer we need you to have worked as such or have set up all the legal paperwork to do so
- We are looking for someone for up two days per week with the possibility to increase
Top Employers Institute Offers
- Human-centric way of working: Flexible working conditions, including the flexibility to work from home or from the office
- Dynamic and open business culture
- Plenty of room for initiative and own responsibility
- Leader in HR relied on by global clients such as DHL and PepsiCo
- Fast-growing company (20% revenue growth in 2021 & 2022), enabled by owner HAL Investments, which is one of the largest, long-term, investment companies of the Netherlands
- International environment: colleagues from all over the world and offices in 12 countries, including Germany, China, US, South Africa, the UK, Brazil
Top Employers Institute is an Equal Opportunity Employer. We respect and celebrate each other’s differences. We know that a diverse workforce enhances our success. We are conscious that having the freedom to be yourself is the basis of sustainable growth. To us, it doesn’t matter where you were born, what you believe in, how old you are, what you look like, or who you love. We actively promote and depend on diversity of thought, skills, and capabilities in our project teams to serve our international consumer base in the best way possible. We believe that different perspectives and backgrounds actually lift Top Employers Institute to new heights and increase our way of thinking for a better world of work. Join us, as there is a place for you here!